How Godfather CRM Tracks Real Estate Marketing Expenses

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Most real estate investors just send out marketing and close deals. They never really have a look at how well their business or their real estate marketing campaigns are performing. This can [...]

Top 10 Things Real Estate Investors Should Be Tracking

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I'm the analytical type. I like to keep track of everything. It helps my business grow, it helps me determine what areas to focus on, and what areas to let fade to  black. [...]

2014 Lead Generation Statistics

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How much money did I have to spend to close a deal in 2014? How much was every phone call worth to me? Find out now in the 2014 Lead Generation Statistic Report

[Sneak Peek] at the MOB CAVE

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My son Derek joined the U.S. Army right out of high school when he was 17. He's been gone for 3.5 years, stationed at Fort Benning the whole time. I'm thankful that he never got [...]

How to Use Zoho CRM in your Real Estate Business

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This video is a little long ( an hour) but I’m sure you’re just hanging out since it IS Thanskgiving.  Take the time to check it out before the Black Friday Special Hits tomorrow. BLACK [...]

Set and Forget Seller Follow Ups Using Zoho CRM

This could be one of my favorite features of all times!  Using Zoho Campaigns as an add-on application with your Zoho CRM you can “set and forget” your seller follow ups! Once it’s set up, [...]

Average Direct Mail Response Rate for Real Estate Investors (Problem vs. Solution)

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The Average Direct Mail Response Rate is 1%. Do You Get More or Less Than That? As real estate investors, I think we're all faced with this issue right now. At least that's what I [...]

ANGRY SELLER: In Your Ass Sideways

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This file is courtesy of KYLE SWEENEY from Florence KY

What If the Seller Wants an Earnest Money Deposit? (and You Don’t Have it)

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If you’re dealing withe the right sellers, then  they’re not going to ask for an earnest money deposit in most cases. By the “right” sellers, I’m talking about MOTIVATED sellers, the ones that NEED [...]

How to Get Rich From Diabetic Strips

I don't know what the hell is wrong with people but all of the sudden I see a new "Diabetic Strips" trend amongst some of these real estate forums that I frequent.  I guess this [...]

Newbie Mistake: Trying To Make a Deal out of Nothing

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You've done tons of research and finally learned how to start investing in real estate. You've just mailed out 500 yellow letters or postcards to absentee owners. Side note - I certainly don’t like that list, [...]

4 Sure Fire Ways to Spot a True Cash Buyer

There’s alot of Buyer Look-Alikes out there these days.  If you’re new to the wholesaling business, then these artificial buyers could potentially trick you into locking up your deal without ever having the intent of [...]

Every Answer to Every Question About Yellow Letters

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As the original founder of Yellow Letters Complete, I know every trick there is to know about marketing with yellow letters. And it's all revealed right here!

ANGRY SELLER: Marketing is Now Disorderly Conduct

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Thank you for this Angry Seller Call contribution by "Rock Star Realty" . This seller taught me something today. He taught me that he can press charges for "disorderly conduct" for marketing to him. HAHA [...]

How to Build a V.I.P. Buyers List

Learn how to build and work with only the TOP PERFORMING cash buyers in your area! Build a V.I.P. Buyers list and forget about all of those tire kickers for good!

You Can Work Hard, or You Can Work Smart

People are raised to think that if you work hard, you’ll get far in life.  In reality, that isn’t true at all. In fact, working hard leads to frustration and dissatisfaction. The only way to [...]

Yellow Letter Marketing Like the MOB Does it

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I've been using yellow letter marketing since the good old days back in 2005. I think that's about the time I implemented them into my business. I learned of them from a Ron Legrand event, [...]

Face Your Fears

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Excuses. How many excuses can you list for why you haven’t reached your goals, why you won't face your fears?  The gap between where you are now and where you want to be is filled [...]

How Much Earnest Money is Required? | Answer: None

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In the state of Florida, and I'm pretty sure that in MOST states across the U.S., there's no Earnest Money required to make a real estate contract legal or enforceable. As a real estate licensee, [...]

Do Your Due Diligence People

We have a little more knowledge about the real estate closing process than the average seller. If you don't communicate and explain to them how it's all gonna go down, you may find yourself with [...]

Be Strong When You’re Weak (Negotiating)

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It's really easy to get over zealous when you're negotiating with a seller, thinking that you might be locking down your next deal.  Don't let this happen to you!  It's very important to [...]

Interview with a Mobster – Pam Douglas

The Property M.O.B. has some of the top dogs hanging out in the M.O.B. family.  We don't mess around.  If you want to hang out with some of the coolest people in the real estate [...]

REAL DEAL: $6,108 Made in 17 Days With an Unexpected Call

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What are REAL DEALS by the MOB?  Real deals are actual real estate transactions being conducted by Tracy Caywood.  You can visit the posts to get updates as they progress. They won’t all have a [...]

Give your Philippine V.A.s These Days Off in 2014

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As Americans, we have a list of holidays that we take "off" from the normal every day hustle and bustle.  They're different for some (Jewish holidas vs. Christian holidays vs Catholic, etc).  Whatever the case [...]

oDesk is my Porn

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If you've never visited oDesk.com or elance.com to browse the available applicants you don't know what you're missing.  I just posted an ad for a part time virtual assistant working 4-5 hours per week to [...]

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