The Real estate business is an ever revolving door. Sellers come and go, and buyers come and go. If you're executing effective marketing campaigns, then you have both types of leads entering your sales funnel on any given day. What happens to those people? Do they receive communication from you? [...]
Are you spending money but your marketing isn't generating quality leads? Check out this infographic and learn what the problem may be.
How much money did I have to spend to close a deal in 2014? How much was every phone call worth to me? Find out now in the 2014 Lead Generation Statistic Report
The Average Direct Mail Response Rate is 1%. Do You Get More or Less Than That? As real estate investors, I think we're all faced with this issue right now. At least that's what I keep hearing. So in this video, I address the problem, and then offer 2 viable [...]
As the original founder of Yellow Letters Complete, I know every trick there is to know about marketing with yellow letters. And it's all revealed right here!
Learn how to build and work with only the TOP PERFORMING cash buyers in your area! Build a V.I.P. Buyers list and forget about all of those tire kickers for good!
I've been using yellow letter marketing since the good old days back in 2005. I think that's about the time I implemented them into my business. I learned of them from a Ron Legrand event, and everyone was claiming of how high the response rate was. You don't have to [...]
Marketing is like breathing, it must never stop or you’ll die. There's some marketing that's good and some that's not so good. The only way to really tell the difference is testing. If you go and buy a Yellow Pages ad for your ‘we buy houses’ business, will it bring [...]
Everyone is always trying to figure out the most effective type of marketing, and this drives me nuts. Many of you know I like to hang out in some of the Real Estate Investor Facebook Groups, answering their questions and offering the ugly truth, the real truth, and nothing but the [...]
I do a lot of talking about real estate marketing ideas. Ever since I mentioned that I market to Quit Claim Deeds, people have been asking me to do a video to explain the reasoning behind this. I finally sat down with my kitten Zoey and explained why quit claim [...]